Case 01 – Hey I am Yogost – Forward Marketing

Hey I am Yogost

Renowned Yogurt Brand Franchise

Hey! I AM Yogost is an innovative and vibrant yogurt drink brand dedicated to providing Canadian consumers with fresh and healthy beverage options. Since its inception, the brand has quickly gained market recognition for its unique brand philosophy and high-quality products. Hey! I AM Yogost is not just a yogurt drink; it embodies a lifestyle that encourages people to pursue a life filled with health, vitality, and happiness.

Challenge

As a newly established brand, Hey! I AM Yogost faces the challenge of having low brand recognition in the competitive Canadian market due to a lack of endorsements. There's also a lack of effective marketing strategies to attract and retain customers. Moreover, while there are plans for expansion across Canada, the brand lacks a clear strategic plan and market insights to achieve this goal.

Solution

In response to the challenges faced by the startup brand in the market, we implemented a comprehensive market analysis and brand positioning strategy to identify the unique selling points and target audience of Hey! I AM Yogost. Alongside, we orchestrated a series of marketing activities aimed at enhancing the brand's market presence and customer engagement across multiple platforms and channels.

What We Did

Brand Strategy Development
Competitive Research
Website Development
Franchise Planning
Social Media Management

Online Promotion
Media Buy
Offline Event Planning
Influencer Campaign
Public Relations

What Our Client Get

Through our integrated marketing strategy, Hey! I AM Yogost achieved a dual leap in brand influence and market share, gradually becoming one of the most popular and leading yogurt brands in the whole Canadian market.

Social Media Followers

0 K+

Total Event Exposure

0 W+

Store Growth in 1st Year

0 %+

Hey I am Yogost

Challenge

Solution

What We Did

What Our Client Get

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